data visualization market size is expected to reach USD 20.16 Billion in 2028 and register a revenue CAGR of 10.2% over the forecast period, according to the latest report by Emergen Research. Rapidly increasing demand for cloud computing and growing need for ability to make decisions quickly across various organizations and sectors are key factors driving global data visualization market revenue growth.
Data visualization system refers to graphical representation of data by using various tools and software. Various data visualization tools such as charts, graphs, maps, and others make data more easily understandable. This helps in tracking trends, outliers, and data patterns in more convenient ways, which further helps in accurate decision making. As a result, demand for data visualization is increasing at a rapid rate across various sectors such as Banking, Financial Services, and Insurance (BFSI), Information Technology (IT), education, and others, and the trend is expected to continue over the forecast period.
A recent study on the Data Visualization market aims at leveraging the insights and perspectives derived on the basis of both qualitative and quantitative data evaluation for the forecast period, 2021-2028. The market intelligence reports on Data Visualization market dives deep into aspects including but not limited to the market size, growth and share across different regions to keep the stakeholders and business owners informed and help them make a wise business decision. For data-savvy product owners, sophisticated business evangelists and information-focused filed marketing personnel, looking to incorporate qualitative figures into their fundamental perspective the report presents an unrivalled statistical data on both past and future industry trends.
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The extensive survey on the Data Visualization market further identifies data that best fits the business requirement such as product classification, application and important definition. In addition, the study takes into account series of industry-leading events designed to enlighten the product owners on return on investment, investment feasibility, supply chain management, consumption volume, customer behaviour and demand and supply. To bring in more accuracy and quality to the study of Data Visualization market the report interprets critical information through tables, infographics, and charts.
Key Highlights from the Report
In August 2019, Salesforce.com, Inc. acquired Tableau Software, LLC. This consolidation has proven to be a major turning point in the data visualization market, which has strengthened the company’s analytical capabilities and enabled delivery of AI-driven insights to their customers.
Software segment accounted for a significantly large revenue share in 2020 owing to rapid technological advancements and innovations. Continuous product innovation is boosting demand for data visualization software such as Google charts, Tableau, Datawrapper, and others.
BSFI segment accounted for largest revenue share in 2020 owing to rising demand for data visualization system in this sector. BSFI has to maintain a vast number of databases and data volumes for various purposes. Compilation and integration of such large databases becomes a major challenge, which has been eased with the help of data visualization software and tools. Moreover, launch of new software such as location intelligence software enables banking and insurance companies to analyze their business models more easily and conveniently.
The report offers a complete analysis of the global Data Visualization market with details about each market player including company profile, financial standing, global position, revenue contribution, production and manufacturing capacity, business expansion plans, and new product launches. Key players are strategizing various plans such as M&A acquisition, partnerships, joint ventures, license agreement and collaborations. Alteryx Inc., InetSoft Technology Corp., Microsoft Corporation, Oracle Corporation, SAP SE, IBM Corporation, SAS Institute Inc., TIBCO Software Inc., Tableau Software LLC, and Dundas Data Visualization Inc.
Continuous advancements in digital technologies and need for digitalization and data representation are some other key factors expected to drive global data visualization market revenue growth during the forecast period. Various visualization tools such as Tableau and other dashboards are gaining rapid traction owing to performance attributes and overall efficiency. Moreover, increasing demand for data visualization dashboards and techniques across social media platforms is expected to boost data visualization market revenue growth. Factors expected to restrain market revenue growth include lack of skilled personnel/professionals and variation in data formats.
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The report also offers regional level analysis and market estimation for the regions: North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
The study delivers real answers for questions about market segmentation by types, region and application to power the overall market research for the forecast period 2021-2028. Subject matter experts behind the market analysis have collaborated with some of the highly acclaimed business owners to track records and estimate what is happening in areas such as technology innovation, production volume, end-use and product pricing. Research analysts have further remodeled their approach to present a report uniquely positioned to offer unmatched information on prominent manufactures, new entrants, exiting white spaces, acquisitions and mergers, collaborations and product launches.
Emergen Research has segmented the global data visualization market on the basis of component, deployment, enterprise, end use, and region:
Component Outlook (Revenue, USD Million, 2018–2028)
Standalone Visualization Software
Embedded Data Visualization Module
Deployment Outlook (Revenue, USD Million, 2018–2028)
Enterprise Outlook (Revenue, USD Million, 2018–2028)
End Use Insights Outlook (Revenue, USD Million, 2018–2028)
Banking, Financial Services and Insurance (BFSI)
IT and Telecom
Retail and e-Commerce
Healthcare and Life Sciences
Transportation and Logistics
Government and Public Sector
Other End Uses
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Key point summary of the report:
The report offers a comprehensive overview of the market size, share, and growth rate in the forecast duration.
It provides details about current scenario, historical data, giving an accurate market forecast for the coming years.
The study categorizes the market on the basis of product types, applications, end users, market value and volume, business verticals, and 5 major regions.
It also offers regional market analysis and forecast for prominent geographies in the sector viz., North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
Industry supply chain, sourcing strategy, upstream feedstock, and downstream demand analysis has also been undertaken in the research report.
The study offers a comprehensive understanding of the demand and supply dynamics, including production and consumption rates, and mapping of the overall market.
The report employs different analytical tools including, SWOT analysis, Porter’s five forces analysis, and pricing analysis, to give precise market information.
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