InsightAce Analytic Pvt. Ltd. has announced the publication of a market research report titled “Global Next Generation Tobacco Product Market by (Device Type (e-Cigarettes, Vaps, Mods, e-Hookahs, Pens, and Other Device Type), System (Open Vaping System, Closed Vaping System, Semi-Closed System, and Other System), Product Type (Tobacco Heating Products, Vapour Products, Snus Products, and Other Product Types), Component (Atomizer, Vape Mod, Cartomizer, E-liquid, Battery, and Other Component), Distribution Channel (Online Buying, Retail Stores, Convenience Store, Drug Store, Newsstand, Tobacconist Store, Specialty E-cigarette Store, and Other Distribution Channel)  – Market Outlook and Industry Analysis 2030” According to company’s newest research, the global Next Generation Tobacco Product Market is worth US$ 24.83 Billion in 2021 and is predicted to reach US$ 67.38 Billion in 2030, with a promising CAGR of 11.8 % between 2022 and 2030.

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Antibiotic use in animal production is intended to prevent disease, it has the unintended consequence of increasing pathogenic bacteria’ resistance to antibiotics. Antibiotic resistance is becoming more common, posing a threat to animals. Microbiome enrichment can be used as an alternative to antibiotics in the prevention of pathogen infection. A healthy microbiome can compete with harmful microorganisms and thus protect the animal from a number of infections. Providing certain dietary components to animals has the potential to modulate the microbiota and its impact on the host by limiting pathogen colonization and dissemination and lowering the risk of disease. The inclusion of pre-and probiotics to the feed as supplements can help to create a healthy microbiome. A healthy microbiome is key to having healthy livestock with fewer infections as well as optimal utilization of nutrients for weight gain and milk production.

Importance of Prebiotics and Probiotics in Animals

Prebiotics are indigestible compounds that impact the composition or activity of the gut microbiota via microbial metabolism. Wheat starch, beet pulp, inulin, and nonstarch polysaccharides such as fructo-oligosaccharides and galacto-oligosaccharides are all examples. Additionally, prebiotics protects the gut epithelium and increase the mucus layer. They may promote the growth of lactobacilli and bifidobacteria in dogs and cats while suppressing the growth of pathogens such as E Coli and Clostridium perfringens.

Probiotics are nourished in large quantities to colonise the intestine and improve or restore the microbiota. Lactobacilli and Bifidobacteria are frequently found in commercial probiotics and have been shown to reduce susceptibility to diarrhoea and respiratory tract infections. Other strains may contain Bacilli and Streptococci as well. Probiotics have also shown promising results in the treatment of inflammatory bowel disease, protein-losing enteropathy, and chronic diarrhoea.

Market Dynamics:

The Growth of the Next Generation Tobacco Product is primarily driven by factors such as the rising demand for disease identification, treatment, and prevention in livestock and companion animals, as well as the growing pet population. The animal nutrition industry has created various opportunities for product innovation in the Next Generation Tobacco Product market. The Health and lifespan of animals have been related to healthy gut microbiota (the digestive system and the way it processes food for nutrition and energy). In 2018, the Association for Pet Obesity Prevention reported that 56% of dogs and 60% of cats were overweight or obese. Diarrhoea, skin, immune system, and weight problems can arise when a pet’s microbiome is out of balance and controlling unpleasant symptoms can damage a pet’s quality of life. Growing awareness about antibiotic-free animal products, rising meat consumption and augmented R&D activities to improve and modify microbiome, which is expected to further stimulate product demand in the coming years.

However, CGMs are currently relatively expensive, which could constitute a major barrier to their adoption in underdeveloped nations with high rates of prediabetes and diabetes. Furthermore, sensor life is less than two weeks, leaving room for researchers to investigate ways to extend sensor life. Development of low-cost biocompatible materials for wearables, such as paper-based materials, as well as device simplification and transducer recycling, would all help to reduce costs. 

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The global market is seeing mergers and acquisitions as well as strategic alliances such as investing in cutting-edge technologies to obtain significant opportunities during the forecast period.

  • In July 2021, Cargill announced an investment in AnimalBiome, a company that uses the latest microbiome technology to heal pet digestion and skin disorders, to speed the release of innovative products and insights in the pet microbiome modulation market. AnimalBiome’s microbiome sequencing and database make it an appropriate partner for Cargill’s health technologies business in developing a microbiome insights platform.
  • In Jul 2021, Midori USA, Inc. was acquired by Royal DSM. The use of eubiotics has increased significantly as farming practices shift toward sustainability and the need for antibiotic alternatives arises. Midori’s platform has a high degree of synergy with DSM’s bioscience capabilities and current eubiotics portfolio, which was strengthened further by the acquisition of Biomin (as part of the Erber Group).

The following key companies are engaged in the Next Generation Tobacco Product market:

Adris grupa, Altadis, Altria Group Inc., American electronic cigarette company, Arnold André GmbH & Co. KG, British American Tobacco (BAT), China National Tobacco Corporation, Davidoff, Dharampal Satyapal, DS Group, Eastern Tobacco Company, Fiedler & Lundgren AB, FIN Branding Group LLC., Gajane AB, Global Horizon Ventures Limited (GHVL), GN Tobacco Sweden AB, Gotlands Snus AB, Gudang Garam, Hay Island Holding Corporation, Healthier Choices Management Corp (Ruthless Vapor Corp), House of Oliver Twist A/S, Imperial Brands, Indian Tobacco Company (ITC) Limited., International Vapor Group, ITC Limited, J Well France, Japan Tobacco Inc., JT International AG, Juul Labs Inc, Korea Tobacco (KT&G), Lorillard Tobacco Company, MAHAK Group, Manikchand Group, MCIG Inc., Mighty, Nerudia, Nicotek Llc., NJOY Inc, P.T. Karyadibya Mahardhika, Pax Labs, Philip Morris International (PMI), Ploom TECH, R.J. Reynolds Vapor Company, Reemtsma Cigarettenfabriken GmbH, Reynolds American Inc., Rothmans, Ruyan, Sarajevo Tobacco Factory, Scandinavian Tobacco Group, Swedish Match AB, Swisher, Taboca AS, Turning Point Brands, Universal Corporation, V2 Tobacco, Vapor Hub International, Inc., VMR Products LLC, and other prominent products.

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