InsightAce Analytic Pvt. Ltd. has announced the publication of a market research report titled “Global Petcare IoT Platforms Market – Market Outlook and Industry Analysis 2030”

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Using  Internet of Things (IoT) technology, pet owners can remotely track their pet’s activity and location, monitor their pet’s health condition or even interact with their pets. The data collected from each product sensor are processed and displayed on a smartphone application. The pet owner can obtain all the pet’s food consumption, water consumption, and defecation timing, duration, and frequency through only one interface. Mobile applications permit users to define safety zones, configure and apply behavioural corrections, and access health and physical activity data — in real-time or over a given period. Several technologies used in pet wearable devices are GPS trackers, RFID sensors, Bluetooth, cameras, antennas, and transmitters.

Market Dynamics:

Increasing demand for devices that provide information about physical activity and the health of animals is attributed to the market’s growth. Growing research about pet care with A.I. and collaborations of concerned organizations will push the market upward. Nonexistence of awareness about the advantages of IoT platform based devices may become a limiting factor in the petcare IoT platform market. Also, lower battery life and high power consumption restrain the market growth. In January 2022, Petriage, a pet health care technology company, associated with the Link Smart Pet Wearable by Smart Tracking Technologies, LLC. Petriage incorporates actual pet health information from its AI-driven symptom analysis tool into Smart Tracking Technologies’ new Link Smart Pet Wearable gadget as part of this agreement.

North America governed the Petcare IoT Platforms Market in 2021 and is projected to witness significant growth opportunities over the forecast period because of the growing animal healthcare expenditure and fast adoption of IoT applications for pets. Furthermore, Asia-Pacific is expected to follow the growth trend of North America in the near future on account of the increasing number of pet owners and government support for animal well-being.

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Key developments like acquisitions, merging, partnerships, funding, etc., play an essential role in the growth of significant market players.

  • In September 2021, PetSafe (U.S.) in pet product solutions, abide by two 2021 innovation awards on behalf of two PetSafe products. First is the Dancing Dot Laser Cat Toy. And second is Scoop-Free Smart Self-Cleaning Litter Box.
  • In May 2020, Mars Petcare revealed a digital ‘Pet Health Pal,’ a brand-new, free digital learning tool powered by the F.B. messenger and WhatsApp chatbot to support pet health and wellness.
  • In September 2020, Petcube announced a new Petcube Cam, an affordable smart camera with built-in live vet chat. The new device duos the advanced pet monitoring works with online veterinarian advice, generating on-demand pet care manageable to each pet parent.
  • In November 2019, Findster Technologies announced a Kickstarter movement for a new Global Positioning System pet tracker, which allows monitoring pets anywhere, at any time, around home and yard, without monthly cell phone fees or subscriptions.

The following key companies are engaged in the Petcare IoT Platforms market:

AVID Identification Systems (U.S.), Inc. (Switzerland), EIDAP Inc. (Canada), Findster (U.S.), FitBark (U.S.), Gibi Technologies (U.S.) , Datamars, Link AKC (U.S.), Loc8tor (U.K.), Microchip4Solutions Inc. (Canada), Nuzzle (U.S.), PetDesk (U.S.), V2P2 LLC (U.S.), VetCheck (Australia), Virtual Recall (U.K.), PetCare (U.S.), VitusVet (U.S.), Dogstar Life (U.S.), Dogtra (U.S.), EYENIMAL (U.S.), Marco Polo (U.S.),  Felcana (U.K.), FitBark (U.S.), GoPro (Fetch) (U.S.), i4C Innovations (India), INUPATHY, Inc. (Japan), Garmin International, Inc. (U.S.), Kyon (Greece), Milkline (Italy), Scollar, Inc. (U.S.), TekVet Technologies Co. (U.S.), Tractive (Austria), Pitpatpet Ltd. (U.K.),  PawPrint (U.K.), Pethealth Inc. (Canada), PetPace (U.S.), PetSafe (U.S.), Sure Petcare (SureFlap Ltd) (U.K.), Whistle Labs (U.S.),  Trovan, Ltd. (Isle of Man), Whistle (Tagg) (U.S.), WUF (U.S.), DogLog (U.S.), Intervet Inc. (Merck & Co.) (U.S.), 11 PETS LTD. (Spain), among others.

Market Segments

Global Petcare IoT Platforms Market, by Products, 2022-2030 (Value US$ Mn)

  • Pet Wearables
  • Safety & Security (GPS collars)
  • Behaviour Monitoring (Bark Collars)
  • Identification (Smart Tags)
  • Tracking (Smart Collars)
  • Facilitation (Temperature Scanners, Veterinarian Appointments)
  • Medical Diagnostics and Treatment Devices
  • Connected Pet Products
  • Pet Feeders & Bowls
  • Pet Doors
  • Pet Fence
  • Pet Toys
  • Pet Crates & Beds
  • Self-Cleaning Litter Boxes
  • Pet Care Platforms/Pet Apps
  • Reminder Applications
  • Entertainment App
  • Dog Training App
  • Telemedicine App
  • Other Apps

Global Petcare IoT Platforms Market, by Pet Types, 2022-2030 (Value US$ Mn)

  • Cat
  • Fish
  • Dog
  • Other Pet Types

Global Petcare IoT Platforms Market, by Region, 2022-2030 (Value US$ Mn)

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

North America Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • The U.S.
  • Canada

Europe Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe

Asia Pacific Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • India
  • China
  • Japan
  • South Korea
  • Australia & New Zealand

Latin America Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • Brazil
  • Mexico
  • Rest of Latin America

Middle East & Africa Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

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Tags: IoT, Petcare IoT Platforms Market, Petcare