The global magnetic false eyelashes market is expected to register a steady revenue CAGR during the forecast period. Key factors such as increasing focus on personal aesthetics, rapidly expanding cosmetic industry, and rising working women population across the globe are expected to drive global market growth during the forecast period.
Magnetic false eyelashes are faux eyelashes worn over natural lashes with the help of a magnetic strip/band adhering to the eye either by sandwiching natural lashes or using magnetic eyeliner. These types of false eyelashes have become a popular choice among women due to easy applicability and aesthetic finish. Over years, consumer preference has steadily shifted from glue-based eyelashes to magnetic, easy-to-use, and residue-free eyelashes. Various leading manufacturers and brands are also launching 100% vegan and cruelty-free magnetic false eyelashes to cater to rising environmental concerns and growing consumer demand. In addition, rising disposable income, growing preference for effort-free cosmetic kits, increasing grooming expenditure, and rising investments in developing hassle-free, more user-friendly, and long-lasting magnetic eyelashes are expected to drive global market growth during the forecast period.
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However, rising availability of counterfeit products, chances of side effects such as blockage of oil glands or allergic infections, and growing preference for permanent natural eyelashes extension are some factors expected to hamper overall market growth to a certain extent during the forecast period.
Long Type Magnetic False Eyelashes Segment To Register Rapid Revenue CAGR:
The long-type magnetic false eyelashes segment is expected to register rapid revenue CAGR over the forecast period. This can be attributed to rising focus on personal appearance, high preference for long eyelashes as this gives impression of bigger eyes, embellish the facial features and are found to be more attractive, and increasing investments in developing efficient and durable long type magnetic false eyelashes to cater to rising consumer demand.
Internet Sales Segment to Account for a Significantly Larger Revenue Share:
The internet sales segment is expected to account for a significantly larger revenue share between 2023 and 2028. Factors such as increasing availability of wide variety of magnetic eyelashes on e-commerce sites at affordable prices, rising brand promotions on social media platforms by influencers and celebrities, and high preference for online shopping owing to modern convenience, shopping secrecy, online discounts, and online discounts are driving segment revenue growth.
North America to Lead In Terms of Revenue Share:
North America is expected to account for largest revenue share in the global market during the forecast period owing to presence of many leading manufacturing companies, growing preference for magnetic eyelashes over glue-based eyelashes, rapidly expanding e-commerce section, high focus on aesthetic appeal, and rising investments for developing advanced products.
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Magnetic False Eyelashes Market By Company:
One Two Cosmetics
Ardell
Vassoul
Luv&Lashes
SIMPLICITY Hair & Beauty
VEREBEAUTY
MEL
LASH’D Up
Leegoal
ALICEVA COSMETICS
Magnetic False Eyelashes Industry Recent Developments:
In September 2021, UK’s leading brand Lola’s Lashes has announced the expansion of its magnetic lash brand in retailers and on e-tailers worldwide.
In January 2022, Bespoke Beauty Brands LLC announced the launch of a new lash collection called Liane V Beauty in partnership with musician, comedian actress, influencer and dancer Liane V. The brand includes classic and magnetic false eyelashes in 15 different styles.
The global magnetic false eyelashes market has been segmented based on type, application, and region:
Magnetic False Eyelashes Market Segment by Type:
Thick Type Magnetic False Eyelashes
Long Type Magnetic False Eyelashes
Magnetic False Eyelashes Market Segment by Application:
Drugstore
Supermarket
Specialist Retailers
Internet Sales
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Magnetic False Eyelashes Market Segment by Region:
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Italy, Russia, Rest of Europe)
Asia Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
Latin America (Brazil, Argentina, Columbia, Rest of South America)
Middle East & Africa (Saudi Arabia, U.A.E, Egypt, Nigeria, South Africa, Rest of MEA)
Key Reasons to Purchase:
Estimates 2023 to 2028 magnetic false eyelashes market current market trends and development trends
Market dynamics along with growth opportunities of the market in the years to come
Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and policy aspects
Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the magnetic false eyelashes market
Competitive landscape involving market share of the major players, new strategies and projects adopted by players in the last five years
Comprehensive company profiles covering product offerings, key financial information, SWOT analysis and strategies employed by major market players
Brief about impact of COVID-19 on the global magnetic false eyelashes market
Key Questions Addressed:
What revenue CAGR is the global market expected to register during the forecast period?
Which key players are leading in the global magnetic false eyelashes market?
What is the expected market size of the global magnetic false eyelashes market between 2023 and 2028?
What factors are expected to open new growth avenues and opportunities for existing and emerging market players?
What are some of the key challenges that the global market is expected to face during the forecast period?
Which region is expected to account for largest revenue share over the forecast period?
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